‘Harry Potter’ exhibit banks on films’ appeal rather than magic of science Oct 24, 2009
Viewers get to see Harry s glasses; his Nimbus 2000 broomstick; the Sorcerer s Stone; framed pages of The Daily Prophet (is there an online edi tion. a mock-up of the Hogwarts Express locomotive; a bottle of pumpkin juice (very seasonal); the Triwizard Cup, which looks much more impressive than the NFL s Lombardi Trophy; the Golden Snitch; and many wands (Harry s, Dumbledore s, Voldemort s, you name it). (Boston Globe)
Stupidest Ad Campaign Ever Aug 23, 2009
The Financial Times the stunt to a singing greeting card and to the moving pictures on the pages of the "Daily Prophet" (the newspaper read by characters in the Harry Potter series). The FT estimates the cost to build the video screen into magazines was "several dollars per copy." Given this tremendous expense, CBS and Pepsi are placing the ad only in EW issues sent to subscribers in New York and Los Angelesattempting to generate maximum buzz among TV freaks and entertainment-industry... (Slate)
'Harry Potter' video technology comes to US magazines Aug 21, 2009
He likened the technology to the Daily Prophet - a newspaper with moving pictures described in the Harry Potter books. It is not the first time that publishers have experimented with digital technology in magazines. (BBC News -- Technology)
Dumbledore announces staffing changes Jul 14, 2009
Web Search powered by YAHOO. Professor Horace Slughorn (Jim Broadbent) shows Harry Potter (Daniel Radcliffe) a very unique potion at Hogwarts school. (Athens Banner-Herald)
My journey with Harry Jul 14, 2009
Ann Marie Miani is a Muggle guest columnist for The Daily Prophet. Owls may be sent to The Daily Prophet office ... Ann Marie Miani is a Muggle guest columnist for The Daily Prophet. (Athens Banner-Herald)
