Red Bull drink lifts stroke risk: Australian study Aug 15, 2008
The Austria-based company, whose marketing says "Red Bull gives you wings," sponsors Formula 1 race cars and extreme sport events around the world, but warns consumers not to drink more than two cans a day. Rychter said Red Bull could only have such global sales because health authorities across the world had concluded the drink was safe to consume. (Scientific American)
Renton Coil Spring Co. changes its focus from aerospace to high-speed sports Sep 11, 2007
During a previous Boeing downturn in the early '90s Pepka had manufactured and sold a few springs for Formula 1 race cars, and therein lay his company's salvation: making high-performance titanium springs for fast and expensive racing machines, including motorcycles, snowmobiles, race cars and mountain bikes. By 2002 Renton Coil had formed an exclusive alliance with , a Washington, Pa. (Puget Sound Business Journal, WA)
INSIDE STORIES Mar 19, 2007
CA clients, who've been treated to its costly sponsorships of everything from Formula 1 race cars to America's Cup sailing, are said to be clamoring to attend the golfing event, for which Tiger Woods is the defending champion. It's created such a draw that some are said to be favoring the golf tournament over the CA World customer conference, which takes place next month. (Newsday -- Business)
The downside of winning the big one Jun 8, 2006
Enter that magic land where dreams come true and milquetoast men drive Formula 1 race cars and loading-dock louts buy the company. The full text of this article has 945 words. (Globe and Mail -- Entertainment)