Altria completes company break-up Mar 29, 2008
PMUSA also makes Virginia Slims, Parliament and Basic cigarettes while PMI makes the L&M, Bond Street and other brands. The split is not only the final step to a restructuring that began in 2004, it essentially rolls back a strategy to turn the Philip Morris Cos. (San Diego Union-Tribune)
Around the Ivies Mar 22, 2008
The $923,037 grant for the research was not just delivered in cash, but from a cash crop; the money was contributed by tobacco industry king Philip Morris USA. Other universities have refused funding from the industry, citing moral reasons (such as smoking kills), but Cornell accepted help from the maker of Marlboros, Parliaments, and Virginia Slims. Though Cornell claims it has worked with anti-smoking groups such as Tobacco Control and Research Foundation and thus does not sanction... (Yale Herald, CT)
Race, Gender And Bias In The Electorate Mar 18, 2008
In a 1970 poll by the Harris Organization (conducted for Virginia Slims, a cigarette targeted at women), 67 percent of women agreed with this statement: There wont be a woman President of the U.S. for a long time and thats probably just as well. . (CBS News)
Friday Finishers March 7, 2008 Mar 7, 2008
That old Virginia Slims cigarette ad could have been applied this week to. men. (Racine Journal Times, WI)
Good Tobacco Feb 17, 2008
also has a "personal buy," on Altria, the maker of Marlboro, Virginia Slims and Parliament cigarettes. "The company has a ton of cash and PMI will be free to pursue opportunities all over the world," he says. (New York Post -- Business)
Altria Details Spinoff Plans Jan 31, 2008
Altria, whose brands include Marlboro, Parliament and Virginia Slims, has been seeking to dismantle itself as a conglomerate. The company spun off its 89% stake in Kraft Foods ( - - ) last year. (TheStreet.com)
Altria plans to spin off Philip Morris International cigarette business on March 28 Jan 31, 2008
PMI makes Marlboros, LBond Street cigarettes, while Philip Morris USA makes the Marlboro, Virginia Slims, Parliament and Basic brands for U.S. consumers. The separation could shield Philip Morris International from U.S. legal and regulatory issues, such as pending legislation to give the Food and Drug Administration the authority to restrict tobacco advertising, regulate warning labels and remove hazardous ingredients. (Madison Daily Leader, SD)
Altria sets March 28 date for spinoff of international cigarette unit, posts lower 4Q profit Jan 31, 2008
NEW YORK When Altria's international cigarette unit gets its independence in March, it will move quickly to grab sales outside the U.S. with products like Marlboro Fresh Mint, Virginia Slims Noire and Parliament Platinum ... PMI also makes L&M and Bond Street cigarettes, while Philip Morris USA makes the Virginia Slims, Parliament and Basic brands for U.S. consumers. (San Diego Union-Tribune -- Business)
The Blue Light: Own your distractions Jan 11, 2008
As the Virginia Slims people used to say, You have come a long way baby. Such as the passing of the Ice Age exposed endless opportunities, the electronic age has opened our eyes and ears to endless communications. (Marblehead Reporter, MA)
Philip Morris ups Parliament, Virginia Slims price Jan 3, 2008
LOS ANGELES (Reuters) - Philip Morris USA on Wednesday effectively raised the price of its Parliament brand cigarettes by 15 cents per pack and the price of its Virginia Slims brand by 20 cents per pack. A spokesman for the largest U.S. cigarette company said that from January 7 through February 24 it will cut the promotional allowances it gives wholesale distributors of Parliament and Virginia Slims ... 50 per carton to $2 per carton and eliminate the $2 per carton promotional allowance on... (ABC News -- Wire)
30 Years Later, Tennis Player Ranked No. 1 Dec 30, 2007
That was a stretch in which she was in the middle of winning six tournaments, including the Australian Open and the season-ending Virginia Slims Championship. But when some tournament records were transferred to a computer that year, all of Goolagong's points were not entered and she never received the top ranking, according to the WTA.. (WNBC.com, NY)
* No. 1 ranking better late than never for Evonne Goolagong Dec 29, 2007
That was a stretch in which she was in the middle of winning six tournaments, including the Australian Open and the season-ending Virginia Slims Championship ... 8 points after the Aussie's victory in the Virginia Slims in Los Angeles in late April 1976. (Taipei Times, Taiwan -- World)
Surprise: Evonne Goolagong No. 1, but 30 years late Dec 29, 2007
That was a stretch in which she was in the middle of winning six tournaments, including the Australian Open and the season-ending Virginia Slims Championship ... 8 points after the Aussie's victory in the Virginia Slims in Los Angeles in late April 1976, before Evert regained the crown May 10. (Xinhuanet, China)
Goolagong Cawley finally a world No.1 Dec 28, 2007
8 of a rankings point after the Australian's victory in the Virginia Slims Championships held in Los Angeles in late April, before Evert regained the crown on May 10 ... "I was on a roll for those few months going into the Virginia Slims and played the highest level, most consistent tennis, I ever played," she said. (Sydney Morning Herald -- Sport)
Finally, Evonne gets a gong Dec 28, 2007
8 of a rankings point after the Australian s victory in the Virginia Slims Championships in Los Angeles in late April, 1976, before Evert regained the crown on May 10 ... I was kind of on a roll for those few months going into the Virginia Slims and played the highest-level, most consistent tennis I ever played, she said. (Sydney Morning Herald)
It was a compliment! Dec 20, 2007
I bet you smoke virginia slims don t you. Truthfully. (Atlanta Journal-Constitution -- Living)
Meet your neighbor Dec 5, 2007
She used to: Star in television commercials for companies such as Clairol, Virginia Slims, Avon, American Express and Total cereal. Pancakes or waffles. (Florida Times-Union)
R.J. Reynolds to drop print advertising for 2008 Nov 30, 2007
The company continues to run print ads for its initiative aimed at preventing youth smoking, he added, but "for business reasons" it is not advertising its cigarette brands, like Marlboro, Merit and Virginia Slims, in print. The decision by Reynolds to shun consumer print publications was reported Tuesday in The Winston-Salem Journal, in North Carolina. (International Herald Tribune -- Technology)
Smoke-free and smothered by obesity costs Nov 30, 2007
Forty years later, in 1968, Philip Morris introduced its celebrated ad campaign for Virginia Slims. ("You've come a long way, baby.") Outrageous. (Globe and Mail -- Business)
Start day off right . . . with Diet Coke? Nov 29, 2007
Nothing sexist here - it was marketed to women like Virginia Slims cigarettes. I drank a Tab once when the vending machine was depleted of every other cola and gagged as if I had gulped gasoline. (Florida Times-Union)
Who Care: Sam Walton wants you! Nov 16, 2007
Remember when Virginia Slims cigarettes was passing off acquiring lung cancer as making a stand for feminism with its You ve come a long way baby campaign. What seems to be different is that this isn t just a one and done campaign. (Yarmouth Register, MA)
Time to quit...for good Nov 15, 2007
Virginia Slims Light Menthols. A pack or a pack-and-a-half a day. (Buffalo Reflex, MO)
Florida ranks 9th for business Nov 4, 2007
Altria Group owns Philip Morris USA, maker of brands like Marlboro, Virginia Slims, Parliament and Basic, and started earlier this year to use its recognizable Marlboro brand to test market smokeless products in the Dallas/Fort Worth and Atlanta metropolitan areas. Altria is buying John Middleton from privately held Bradford Holdings. (Orlando Sentinel -- Business)
Cigars Alright For Altria Nov 2, 2007
Altria Group owns Philip Morris, maker of brands like Marlboro, Virginia Slims, Parliament and Basic, and started earlier this year to use its recognizable Marlboro brand to test market smokeless products in the Dallas/Fort Worth and Atlanta metropolitan areas. "It fits squarely with our announced strategy to grow our U.S. tobacco business beyond cigarettes and complements our recent initiatives in the smokeless category," said Philip Morris USA Chief Executive. (Forbes -- Markets)
Dixon Named For Induction Into The 2008 USTA New England Tennis Hall Of Fame Oct 23, 2007
Before coaching UMass, Dixon was a touring professional competing in both the U.S. Open and Wimbledon and took part in the Virginia Slims Tour. Dixon was previously a doubles partner of Billie Jean King. (Umassathletics.com)
Properly dispose cigarette butts to clean up campus Oct 13, 2007
The remnants of Marlboro Lights and Virginia Slims are not exactly attractive additions to the Quad or sidewalks, and everyone would appreciate it if smokers started caring. No butts about it. (Daily Orange, NY)
Philip Morris USA sues Internet vendors, claims they illegally import cigarettes Sep 19, 2007
The lawsuits allege that the sites are selling a variety of Marlboros, Parliament and Virginia Slims cigarettes that have been imported in violation of federal law. Philip Morris USA, the nation's largest tobacco manufacturer, is asking the court in both cases to ban the Web site operators and affiliates from using Philip Morris trademarks, brands or logos, or advertising or selling imported Marlboros and other cigarettes. (San Diego Union-Tribune -- Business)
Bulls Earn Program's First Top 25 Ranking Sep 17, 2007
I hate to quote an old Virginia Slims slogan, but Youve come a long way baby. . (CollegeInsiders.com)
Opposing view: Loopholes aid Big Tobacco Sep 13, 2007
No sooner had Congress banned TV cigarette ads in 1971 than tobacco-sponsored sporting events, such as Winston Cup racing and Virginia Slims tennis, emerged to hook new generations. A 1998 deal to end lawsuits against the industry by state attorneys general, touted as a huge defeat for Big Tobacco, has instead resulted in a financial partnership with the states. (Yahoo News)
Marlboro increases price Sep 6, 2007
It will also lower the discount on Virginia Slims by 20 cents a pack and raise prices of its other cigarette brands by 5 cents ... Today's move is the third increase since December, when Richmond, Virginia-based Philip Morris USA reduced discounts on Marlboro, Basic, Parliament and Virginia Slims, which account for more than 90 percent of the company's market share. (AZCentral -- Business)
Altria Group plans to spin off Philip Morris Int'l tobacco unit Sep 1, 2007
Philip Morris USA also sells cigarettes under the Virginia Slims, Parliament and Basic brands. After the announcement, Standard s rating agency revised its outlook on Altria debt to stable from positive, citing a slightly weaker risk profile. (Madison Daily Leader, SD)
R.J. Reynolds stalks young women Aug 22, 2007
RJR doesn't want to abandon that market segment to Virginia Slims and Newport, two competitive brands that do well with women. Lung cancer kills more women every year than any other form of cancer, and heart disease is the leading cause of death among women. (Atlanta Journal-Constitution)
Study: Anti-tobacco advertising has impact Aug 17, 2007
The four beliefs examined by the research team are related to beliefs targeted in lawsuits against big-name tobacco companies, including the 2006 case against Phillip Morris USA Inc., owner of several well-known tobacco brands including Marlboro and Virginia Slims. In a July 12 statement, Burton said the research showed a positive relationship between the anti-smoking advertisements and a smoker's consideration to kick the habit. (U-Wire.com)
Thoughts on red-hot Novak Djokovic, the 'talented' Williamses and more. Aug 16, 2007
When Serena was a youngster, nearly beating Monica Seles at the Virginia Slims in Chicago (yeah, that long ago), every commentator in the world exulted her serve, movement, backhand, etc. Most still say her serve is the best in the game and among the three best of all time. (SportsIllustrated.CNN)
Schnyder player of consequence Aug 4, 2007
The women's action in Los Angeles resulted in the creation of the Virginia Slims tour ... Casals' first professional singles victory was at the Virginia Slims of Houston in 1970. (San Diego Union-Tribune -- Sports)
Acura through the years Jul 30, 2007
1985: Virginia Slims of San Diego, S.D. Hilton Beach Resort, Annabelle Croft, $75,000. 1986: Virginia Slims of San Diego, S.D. Hilton Beach Resort, Melissa Gurney, $75,000 ... 1987: Virginia Slims of San Diego, S.D. Tennis & Racquet Club, Rafaella Reggi, $75,000. (San Diego Union-Tribune -- Sports)
Tobacco ban stays, but expect ad blitz anyway Jun 29, 2007
That means the cigarette ads of yore, with the Marlborough Man smoking on the range, or the Virginia Slims model having a puff at a caf. are strictly prohibited. (Globe and Mail -- National)
Philip Morris plant closing Jun 27, 2007
The company's other main brands are Parliament, Virginia Slims and Basic, a discount brand. In total, Philip Morris sold more than 183 billion cigarettes in the U.S. last year, a decline of about 1. (News & Observer)
Shame on double standard Jun 3, 2007
For over a decade, some of women's tennis' most prestigious events were sponsored by Virginia Slims cigarettes. Athletes celebrate playoff wins by dousing one another with champagne. (Orlando Sentinel -- Opinion)
Panel: Give FDA power to regulate tobacco May 25, 2007
USA , maker of cigarette brands including Marlboro , Virginia Slims, and Parliament that account for half of retail market share, renewed its support of the Kennedy legislation. FDA regulation could hasten efforts by manufacturers to "refocus their efforts to pursue reduced-harm products," Philip Morris said in a statement. (Boston Globe)
MEGHAN DAUM: Sans smoking, some movies lose their fire May 25, 2007
In independent and studio productions alike, it's all too easy to forget the hard work of character development and portray the bad guy as economically disadvantaged, mentally ill or just plain mean by sticking a Merit in his mouth or, if you want to go for slutty, make it a Virginia Slims in her mouth. But since the early days of cinema, the body language of movies has been largely rooted in the fluid, self-possessed gestures that cigarette smoking enables. (Fresno Bee -- Opinion)
ESPN's Franklin and Rowe to Emcee NACDA Luncheons Apr 27, 2007
Other broadcasting credits for Franklin include basketball and football play-by-play for the University of Texas (1983-88), the NCAA Men's Basketball Tournament for the NCAA Radio Network, the Houston Marathon, track and field and Virginia Slims and WCT tennis events for various syndicators. Franklin began his broadcasting career as sports director and sports anchor with KSWS-TV in Roswell (NM) from 1965-66. (Nacda.com)
Cook tells all Apr 21, 2007
"I'd rather the house got beat up than me," she says of the new arrangement, lighting a Virginia Slims during a break ... "Gordon tells me not to edit myself, that's what the editing room is for," she says, lighting another Virginia Slims over the sink. (Atlanta Journal-Constitution)
Profits at Altria slip as U.S. cigarette shipments slow Apr 20, 2007
In December the company raised prices on Marlboro, Basic, Parliament and Virginia Slims, its four largest brands. It cut a promotional discount 10 cents a pack to 40 cents. (International Herald Tribune -- Business Asia)
Being cool: why I smoked smoke Apr 5, 2007
What started out as a family game of Go Fish, ended in my dad opening the card box and dealing out my last seven Virginia Slims. I think he was less disappointed in my smoking than he was in my choice of brand. (The Cavalier Daily, VA)
A day at 185 Nassau Apr 5, 2007
Yet, as Seawright points out, "it's inexact. [The cigarettes] are longer and slimmer than even Virginia Slims." Another student remarks that at one spot the cigarettes are stacked in three rows instead of two, so that "you keep asking yourself what you're seeing." Seawright also compares White's sculpture to Jasper Johns' beer cans, constantly placing students' work in the context of the modern art world. Next up for critique is a sculpture by Elizabeth Kassler-Taub '10, who has used... (The Daily Princetonian, NJ)
Kraft Foods becomes independent company Mar 31, 2007
Philip Morris USA is the biggest U.S. cigarette maker, selling the Virginia Slims, Parliament and Basic brands in addition to Marlboro. Analysts said the New York-based company could split its domestic and international Philip Morris tobacco divisions later this year. (Globe and Mail -- Business)
Old cigarette ads seem so quaint, but things haven't really changed all that much Mar 1, 2007
Meanwhile, fruit-free female-targeted brands like Eve, Misty, Capri and who knows how many iterations to come live on as the 21st century offspring of Virginia Slims. You've come a long way, baby, right back to where you started. (San Francisco Chronicle)
Joe Camels gunning for the ladies Feb 24, 2007
A tiny competitor, the Vector Group, sells Eve, and the principal rival to Reynolds, the Altria Group, which owns Philip Morris, pioneered the category in 1968 with the Virginia Slims brand. Virginia Slims, pitched for decades with a campaign that carried the theme Youve come a long way, baby, is the largest brand directed at women. (Financial Express)
New Cigarette Targets Girls Feb 16, 2007
With this new marketing strategy, Reynolds claims to be attempting to capture some of the female smokers who usually purchase cigarettes like Virginia Slims and similar brands ... Virginia Slims old motto, You ve come a long way, baby, seems somehow sad and ironic. (Suite101.com)
You are my Sania Feb 16, 2007
It was Julie Heldman, then publisher of World Tennis who backed that bid and an exclusive women's professional tour was kicked off with the sponsorship of Virginia Slims. The women's game spawned its own set of millionaires with Chris Evert first crossing that barrier in career earnings in 1975-76, followed later by Martina Navratilova, and others who crashed into the club in different periods including Steffi Graf, Martina Hingis, the Williams sisters, Kim Clijsers and Maria Sharapova. (Hindu)
R.J. Reynolds introduces a feminized Camel Feb 15, 2007
A tiny competitor, the Vector Group, sells Eve, and the principal rival to Reynolds, the Altria Group, which owns Philip Morris, pioneered the category in 1968 with the Virginia Slims brand. Research that began early last year found "female adult smokers mostly weren't Camel smokers," said Cressida Lozano, vice president for marketing of the Camel brand at Reynolds American in Winston-Salem, North Carolina, because, they said, "they didn't feel Camel had a product for them.". (International Herald Tribune -- Business)
Smoker Says Nebraska Should Help Smokers Quit Feb 14, 2007
"I started smoking the same year that Virginia Slims came out with their ad, 'You've come a long way baby," and I've smoked Virginia Slims all those years," Moninger said. She said her home was filled with so much second-hand smoke that even her dog has emphysema."My children, my husband said, 'Mom, if you really love us, you'll quit smoking,'" she said.Quitting hasn't been easy for her, she said. Nicotine lozenges called Commits have helped but at a cost of up to $100 a week, they're three... (7 KETV Omaha)
Altria to Spin Off Rest of Kraft Jan 31, 2007
Philip Morris USA is the biggest cigarette maker in the nation and holds nearly half of the total market, selling the Marlboro, Virginia Slims, Parliament and Basic brands. Altria shares rose 46 cents to $88 in morning trading on the New York Stock Exchange after the announcement. (North County Times)
Wait for Altria's Kraft Plans May End Jan 29, 2007
Philip Morris USA is the biggest cigarette maker in the nation and holds nearly half of the total market, selling the Marlboro, Virginia Slims, Parliament and Basic brands. Continued. (ABC News -- Wire)
Death penalty, child support, smoking bans Jan 25, 2007
Ask anyone who had to grow up gasping for breath and sucking in cold air through cracked windows in the back seat of a car as their parents puffed away on Marlboro and Virginia Slims cigarettes in the front seat. Smoking in a car or in a house in the presence of children is child abuse. (Atlanta Journal-Constitution -- Opinion)
Stoddard addresses Little Falls middle schoolers of the dangers of smoking ... Little Falls Canal Harbor continues to attract visitors ... Big Brothers Big Sisters program benefits Herkimer County children ... Twelve arrested at under-age drinking party ... ';var marqueewidth="350px";var marqueeheight="20px";var marqueebgcolor="#FFFFFF";////NO NEED TO EDIT BELOW THIS LINE////////////var pauseit=1;var marqueespeed=1 //slow speed down by 1 for NSvar copyspeed=marqueespeedvar pausespeed=(pauseit==0)? copyspeed: 0var iedom=document.all||document.getElementByIdif (iedom)document.write(''+marqueecontent+'')var actualwidth=''var cross_marquee, ns_marqueefunction populate(){if (iedom){cross_marquee=document.getElementById? document.getElementById("iemarquee") : document.all.iemarqueecross_marquee.style.left=parseInt(marqueewidth)+8+"px"cross_marquee.innerHTML=marqueecontentactualwidth=document.all? temp.offsetWidth : document.getElementById("temp").offsetWidth}else if (document.layers){ns_marquee=document.ns_marquee.document.ns_marquee2ns_marquee.left=parseInt(marqueewidth)+8ns_marquee.document.write(marqueecontent)ns_marquee.document.close()actualwidth=ns_marquee.document.width}lefttime=setInterval("scrollmarquee()",20)}window.onload=populate;function scrollmarquee(){if (iedom){if (parseInt(cross_marquee.style.left)>(actualwidth*(-1)+8))cross_marquee.style.left=parseInt(cross_marquee.style.left)-copyspeed+"px"elsecross_marquee.style.left=parseInt(marqueewidth)+8+"px"}else if (document.layers){if (ns_marquee.left>(actualwidth*(-1)+8))ns_marquee.left-=copyspeedelsens_marquee.left=parseInt(marqueewidth)+8}}if (iedom||document.layers){with (document){document.write('')if (iedom){write('')write('')write('')write('')}else if (document.layers){write('')write('')write('')}document.write('')}}Tuesday, January 16, 2007 Stoddard addresses Little Falls middle schoolers of the dangers of smoking Jan 16, 2007
He showed the audience advertisements on the back of popular family magazines such as Family Circle and TV Guide, notably one for Virginia Slims with a Dalmatian puppy on it, which, Stoddard pointed out, has nothing to do with smoking. You can t tell me that s aimed for adults, either. (Little Falls Evening Times, NY)
Madam Speaker Jan 13, 2007
As the old Virginia Slims commercial put it, "You've come a long way, baby." In 2007, Americans expect professionals of whatever gender to do their jobs well to the benefit of the served audience. So while Speaker Pelosi's status is historic, her supporters' hosannas soon will fade if she can't cajole a new attitude from the House, reshaping the body so that it bears scant resemblance to some of its profligate, work-averse predecessors. (Fredericksburg Free Lance-Star, VA)
Legislation to give FDA regulatory control over tobacco may soon be re-introduced Jan 10, 2007
Philip Morris USA makes cigarettes under the Marlboro, Virginia Slims and Parliament brands and is the nation's biggest cigarette maker. Altria had opposed such regulation in the past, but it now supports the bill, saying the FDA could establish guidelines for how cigarette makers operate. (San Diego Union-Tribune -- Business)
